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Starting out

The First-Move Checklist

Ten moves to start your business before you feel ready. Because that feeling is not coming, and you can start anyway.

What is inside

  • 1Write the one-sentence version, then rewrite it every day for a week until it sharpens.
  • 2List 20 real humans who have this problem. Not a market. Names.
  • 3The phase-one moves that need no money, no quitting, and no being brave in public.

Keep going

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AI teammates

The Agency Map

The only thing between you and scaling is people. Here are 279 of them, free, and the four I pointed at my own ad account.

Get the guide → Finding tools

The 3 Step Skill Shortcut

The 3 step system I use to find an AI skill or agent in under two minutes, so I stop paying the search tax on every project.

Get the guide → AI teammates

The First AI Teammate Kit

Stop prompting AI. Hire it for one recurring job, with the context, the role and the cadence that make it reliable.

Get the guide →